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THE STRAND ATLAS JOURNAL · COMPARISONS

The Ordinary vs Divi scalp serum

An accessible non-copper peptide blend versus copper peptides with aromatic oils.

The Ordinary Multi-Peptide Serum for Hair Density, 60 ml amber bottle with a white dropper and teal-accented label.
THE USEFUL TAKEAWAY

Consider The Ordinary for an unscented multi-peptide starting point. Consider Divi when copper peptides are your requirement and you are comfortable with aromatic oils.

Scroll the table horizontally on smaller screens. Ingredient lists may change; check the exact pack.

Compare byThe Ordinary Multi-Peptide Serum for Hair Density, 60 ml amber bottle with a white dropper and teal-accented label.The OrdinaryMulti-Peptide Serum for Hair DensityDivi Scalp Serum, 30 ml pale green bottle with matching dropper.DiviScalp Serum
FormulaMulti-peptideCopper peptide
Peptide / ingredient focusBiotinoyl Tripeptide-1 · Acetyl Tetrapeptide-3Copper Tripeptide-1 · Acetyl Tetrapeptide-3
Copper peptideNot listedListed
Scent ingredientsNo added scent listedListed
EthanolNot listedNot listed
Selected pack60 ml30 ml
Price positioningAccessibleMid-range
May suitA straightforward, unscented multi-peptide routine.Shoppers who want copper peptides and are comfortable with aromatic oils.
Consider before buyingAnyone specifically shopping for a copper-peptide formula: this is a different product category.Fragrance-sensitive shoppers, or anyone who expects a cooling sensation to prove efficacy.
Evidence limitsThe brand describes improvements in the appearance of thickness and fullness. That is a cosmetic claim; it does not make this serum an established substitute for a hair-loss medicine.The brand publishes a 12-week consumer-perception study with 31 participants. Self-reported fullness or comfort is useful context, but cannot establish how much new hair grew or how the product compares with treatment.
Buying & deliveryThe official site offers regional storefront selection. Choose your country before checking price, stock, delivery and the ingredient list.The brand lists European standard delivery of 5–15 business days, with 10–25 for the Baltic states. Confirm destination and the delivery estimate at checkout; this is not a rapid-delivery promise.
Read moreFull research review ↗Full research review ↗

The ingredient difference that matters

The Ordinary’s checked hair formula names two cosmetic peptides but does not list Copper Tripeptide-1. Divi lists that copper peptide as well as Acetyl Tetrapeptide-3. Both also include caffeine, so caffeine alone is not a useful dividing line.

Divi contains tea tree, peppermint and eucalyptus oils plus menthol. The Ordinary’s checked list has no added parfum or those aromatic oils. This is a concrete preference difference; it does not identify an efficacy winner.

Compare the complete purchase

The selected Ordinary bottle is 60 ml; our Divi review covers 30 ml. Compare like-for-like purchase types and the total at checkout. Do not assume the smaller bottle lasts half as long, because application instructions and actual use differ.

For European orders, confirm the local Ordinary storefront and Divi’s destination-specific delivery. Local availability may be a more practical deciding factor than the ingredient story.

Our decision rule

For an open-ended first cosmetic routine, The Ordinary is the useful reference. If your brief specifically says copper peptide, Divi satisfies that ingredient requirement and The Ordinary does not. Neither conclusion is evidence that one will regrow more hair.

FOLLOW THE RESEARCH

Sources & further reading

Product pages establish brand claims and label facts. They do not independently validate efficacy. Sources checked 14 September 2026.

  1. The Ordinary: Multi-Peptide Serum for Hair Density — official product and ingredients
  2. Divi: Scalp Serum — official product and ingredients
  3. 2023 primary study: GHK-Cu delivery in ionic liquid microemulsions
Spotted a changed formula or source? Tell us.
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Copper peptide02
Divi Scalp Serum, 30 ml pale green bottle with matching dropper.
Divi30 ml

Scalp Serum

Shoppers who want copper peptides and are comfortable with aromatic oils.

Mid-rangeContains copper peptideScent ingredients